Join GFAR’s social media training in Bangkok
Long gone are the days where social media was considered merely as “just fun for the kids”. Social media is now an essential part in our communications toolkit. It largely expands our outreach while many organisations and institutes also use social media to stimulate more intense and interactive dialogue with their constituency.
In a scientific environment, many researchers have embraced social media to link into “communities of practice” working in their scientific field, to build their own communities, and to involve others into their ongoing research.
In a recent poll by the Pew Research Centre, nearly half of American scientists – 47% – use social media to talk about science or read about scientific developments. Nearly a quarter of them actively blog about science and research.
Still, for many professionals, the threshold to engage into social media is quite high. The diversity of tools and the intrinsics of how to use them effectively seem overwhelming.
Picture courtesy Sibabalwe Qongqo (social media bootcamp at #Forests2015)