The always-on, multiple-device consumer has changed all the rules of customer engagement. The customer journey is no longer a well-defined path, as consumers and buyers complete most of their journeys before making a purchase.
How can brands create the best experience to capture today’s new consumer?
On Tuesday, April 12, join Ethology’s strategy experts, Anthony Quiroz and Geoffrey Wilcoxson, as they go beyond “journey mapping” to recognize the many moments and connections customers have with your brand. Attend this webcast and learn how to:
- create and use Customer Journey Mapping;
- drive leads by optimizing customer experiences; and
- apply User Experience to find more meaningful ways to connect
Register now for “Mapping the Value of Your Customer’s Experience,” produced by our sister site, Digital Marketing Depot, and sponsored by Ethology.